The Anti-Marketing Way

Build Your Independent Medical Practice

The simple system to finally grow a 6-figure practice without hiring—or God forbid, becoming—a marketer.

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Video Breakdowns

Explore fresh ideas on how to attract patients and elevate your practice.

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Man speaking into a microphone in a studio, wearing a cream sweater, with a Certified Health Education Specialist badge visible in the corner.
January 25, 2026

Getting Patient Referrals, But They're Not a Good Fit? Try This.

Find out how a clear clinical message can dramatically improve referral quality.
Getting Patient Referrals, But They're Not a Good Fit? Try This.
Man next to text ‘Your intro is key,’ a YouTube play icon, and a gold key on a dark background.
January 10, 2026

The Attention Framework the Best Doctor Creators Use

How to draw patients in using a simple, repeatable intro framework.
The Attention Framework the Best Doctor Creators Use
Man holding a whiteboard showing “The Anti-Marketing Way” with a simple circular content flow diagram.
December 13, 2025

STOP Marketing Your Medical Practice. Do THIS Instead

There’s a simpler way to connect with people who truly need your help.
STOP Marketing Your Medical Practice. Do THIS Instead

Anti-Marketing Toolkit

Become a Better Online Health Educator

Go from being the best-kept secret in medicine to building a thriving practice, simply by teaching what you know on YouTube.

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Stacked preview of the CoreBoost Anti-Marketing guide showing the title “Anti-Marketing Toolkit for Docs” on a dark background.

"Before working with Ryan, I was solely reliant on referrals. Now, we've expanded to multiple patient acquisition sources, transforming my business."

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About Me

Hi! I'm Ryan

I'm a health education specialist who’s spent years working inside the marketing world and realizing how overcomplicated it’s become for medical professionals.

My focus is helping you attract patients by teaching, not marketing—using simple, sustainable content systems that build trust and make a real impact.

When I’m not creating resources for doctors, you’ll find me sharing practical ways to educate online without the noise, pressure, or burnout.

Portrait of a man in a black flannel shirt and white t-shirt, arms crossed, smiling against a light gray background.